Russian Dolls

Miroslava Duma, ex Russian Harper’s editor and street style star is top of my fashion envy list.  With a wardrobe to die for, this girl knows how to dress!  The likes of Chanel (she is an ambassador), YSL and Stella McCartney are everyday staples for the Russian fashionista.

However, there is more to the street style starlet than you might think.  As Digital Director of TSUM, Russia’s most premium department store (think a modern Harrods), her latest project has called upon street style star Elena Perminov, designer Ulyana Sergeenko and Miroslave herself to take centre stage modelling the stores various AW13 collections.

The finished images look pretty amazing, not that we would expect anything less.  Needless to say the Russian’s have arrived and honestly, they couldn’t look better….

TSUM

TSUM AW13 Advertising Campaign

TSUM2

TSUM AW13 Advertising Campaign

TSUM3

TSUM AW13 Advertising Campaign

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